The vision for the brand is approachable. The idea is to engage resellers who are on the cusp of scaling their business, but hesitant to hire staff and lease warehouse space. eBLISS offers an alternative.

The project involved creating a brand for the business through the logo and business card. During this process, the name of the business evolved. The name at the start of the project was e-BLISS Business Partners, but that didn’t quite express the intent of the business. In round two, I offered an alternative idea: e-BLISS Inventory Solutions. That was closer but still not quite right. In round three, Co-Founder Dave Bilyeu landed on the final name: e-BLISS Reseller Solutions. In the final round, the presentation of the name dropped the hyphen and landed at eBLISS Reseller Solutions.

During the project, several color schemes and font options were explored, tweaked and combined to achieve the final results.

“We have had the pleasure of working with Robin Lybeck to create a new logo and business cards for our new company. Not only was she easy to work with, but she was super creative and attentive to our needs. Her process of taking an idea to making it a reality was purposeful and very easy to follow. Her approach to her work makes the entire process smooth. We truly felt she had our best interests at heart, and would gladly recommend her to anyone requiring graphic design/logo services. We will be sure to work with her again in the future.”

Laurie Bilyeu, eBLISS Reseller Solutions